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The e-Merg Program

The e-Merg Program

To market effectively in this age of digital transparency, your business needs to create and encourage positive stories.

While you may not be intentionally creating them now, there may already be stories about your business.

Online reviews can be stories and they impact buying decisions.

Social media gives your customers a platform to tell their audience stories about your brand, for good or bad.

This means that effective marketing needs to include creating great customer experiences and helping spread stories about them.

You have to go outside traditional boundaries to be effective at experience marketing with guiding stories. The e-Merg program is an organized system for building such a "Story Machine".

There are three angles to the e-Merg Program:

1. An Aligned Team
2. The Customer Adventure
3. Properly Structured e-Media

These three components, put together properly with the right structure and aim, create and spread the great customer stories that feed back into the loop. This creates a "virtuous cycle" of self-reinforcing service excellence.
Should You Hire a Digital Consultancy or a Digital Agency
Getting Business Leverage from Digital Tools
The e-Merg Program
Internet Marketing Consultant
Components of the e-Merg program
Parallel Touch Point Mapping
Optimized Customer Touchpoints
The Experience Marketing Revolution
Consulting for Breakthrough Insights
 
Fully Integrated Internet Marketing Programs
Website Design & Development
Search Engine Optimization aka SEO
Social Media Marketing
Reputation Management
Content Marketing: Blogging, Email, etc
Custom Apps and Software Development
     
  The e-Merg Experience Marketing program  
     
  There are three angles to the e-Merg Program:

1. An Aligned Team
2. The Customer Adventure
3. Properly Structured e-Media

These three components, put together properly with the right structure and intent, create a virtuous circle of positive customer stories feeding into new business.
 
   
 
 
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